Our school has achieved a good performance in the National College Students Advertising Art Competition

发布者:艺术与设计学院发布时间:2022-12-01浏览次数:10

Wu big network news (reporter Wang Yuhui) recently, 2022 the 14th national college students advertising art competition, through the provincial and national final two rounds, our students in the national college students advertising art competition, including two national second prize, a national third prize, four national excellence award.

 Colorful submarines, oncoming waves, gliding cell phones... the combination of multiple elements makes the picture gorgeous. Visual communication 2101 class Kong Lingkai series of ride the waves, open intelligent future won the second prize, Kong Lingkai using symbolic technique, through the product IP image and machine, chip elements, digital elements combined with submarine, reflect the intelligent world of the digital age, meaning intelligent technology leading the trend. When asked about the source of inspiration, Kong said he liked machines and smart products, so he thought of incorporating mechanical elements into them to create a creative work.In my work, I combine the arms of IP characters with machines to express the meaning of intelligent technology to create the future world. I hope that smart products can ride the waves and create a smart future.Kong said.

 Two works jointly completed by Yang Sa and Huang Guo, a 2020 graduate student of art and design, both won national awards, among which the series of Life with Fine Tea, Fashion with attitude won the national second prize, and the series of Many Young Youth Dare to Act won the national third prize. In the later creation of the series of Life has Fine Tea, Fashion has Attitude, Yang Sa found that the creation was not as smooth as imagined, and the problems of insufficient overall effect of the picture, dark color and weak series sense were presented one after another. Under the guidance and help of professor Nie Hong of our college, Yang Sa and Huang Guo were able to continuously improve the picture effect, and finally present this excellent series of works.

It is reported that it is the largest national college student competition with the scale, a wide range of colleges and universities and a large number of teachers and students. Its purpose is to promote educational reform, inspire wisdom, strengthen ability and improve quality, from which the students of our college have gained a lot.